The Hard Pivot – Interlude: The Mutiny Project
So where does this leave us?
You know Simpleology is about to make a hard pivot and completely reinvent itself.
You know that this change came about after observing that technology often makes our lives more difficult and that free access to information is changing our lives in unexpected – and not always positive – ways.
But there’s a lot more to this conversation. These developments have caused us to re-think every other aspect of our business as well.
We’ve changed the way we do marketing.
We’ve changed the way we manage our operations.
We’ve changed the way we develop software.
Literally every single aspect of our business has been re-imagined.
In our quest to reinvent ourselves we have learned much. We have also wasted quite a bit of time, energy, and money on outmoded business advice that just does not work anymore. Oh let me tell you … the line of consultants ready to teach you nonsense (and ask you to pay through the nose for it) is long. And we are not alone in this observation. We are now part of a group of world class entrepreneurs assembled to rise up against the nonsense.
We call this “The Mutiny Project” or “Mutiny” for short.
We don’t want you to make these same mistakes. So, as an interlude to our discussion about the new software, we want to share this new hard won knowledge with you. Knowledge we feel is essential for business survival in this changed world. It will be made freely available to all. And as our way of saying thanks to our Elite members we will be offering you additional resources and knowledge to help you make this transition into a new way of doing business easier. (It won’t be easy – but we do feel it will be essential for your business survival.)
We’ll be sharing it in digestible and immediately usable chunks – called “Waves” – over the coming months. The first Wave will be available next week.
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Mark Jones
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Linda Stephens
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